SEO Help

20 Practical Steps to Power your Content Creation, Marketing and Branding in the new AI World of Google Search David ... Politics and Science and Helps Create a New World Order Brilliant Search Engine Optimisation (SEO) Getting to No.

SEO Help

The original SEO Help kicked off the trend for down-to-Earth, practical SEO advice that helps your online business succeed. The previous edition of this book won Book Authority's "Best SEO Book of All Time" award. Substantially revised with 80% new content this edition builds on the tradition of practical, actionable SEO tips and practices that take full advantage of changes in Google's search to help your business succeed. This edition of SEO Help, tells you what to do, when and how in order to make sure that every item of content you create, whether that is text, video, podcast or graphic; works in your favor. In this edition of SEO Help you will also learn: - How the increasing use of artificial intelligence (AI) and machine learning affects search, marketing and branding (and how to take advantage of it all). - What the fragmentation of search means to your brand and your business and how to make the most of what you currently do. - What to do to make your brand stand out from the crowd without increasing the output of your content creation efforts. - What to do to increase trust in your brand and the content you create in a time of negative news stories and fake news. - How to better use Google’s Knowledge Graph (KG) to increase the trustworthiness of your digital presence. - Why marketing and branding cannot be separated from search and your business’ SEO practices. - How to leverage the fragmented social media landscape to your advantage. - How to future-proof your business against constant changes in search. - The true impact of Google’s mobile index on your digital business. - What feasible shortcuts exist in search marketing and branding. Like before, each chapter is thin on theory and heavy on practical steps you need to take. Like before, each chapter ends with a full practical-steps guide you should be implementing to make sure your business stays viable.

More Books:

SEO Help
Language: en
Pages: 196
Authors: David Amerland
Categories: Computers
Type: BOOK - Published: 2020-03-03 - Publisher: New Line Books

The original SEO Help kicked off the trend for down-to-Earth, practical SEO advice that helps your online business succeed. The previous edition of this book won Book Authority's "Best SEO Book of All Time" award. Substantially revised with 80% new content this edition builds on the tradition of practical, actionable
Brilliant Social Media
Language: en
Pages: 280
Authors: Adam Gray
Categories: Business & Economics
Type: BOOK - Published: 2013-10-11 - Publisher: Pearson UK

FAZED BY FACEBOOK? TONGUE-TIED BY TWITTER? LOST ON LINKEDIN? LEARN HOW TO NAVIGATE THE SOCIAL MEDIA JUNGLE, AND FIND OUT HOW TO GET YOUR BUSINESS NOTICED. Social media is easy when you know how – this practical guide shows you how to get started, then refine and improve your strategy
How To Build A Brilliant Business With The Internet
Language: en
Pages: 200
Authors: Linda Parkinson-Hardman
Categories: Business & Economics
Type: BOOK - Published: 2008-04 - Publisher: Lulu.com

If you have ever wanted to start a business or even if you are in business already, the Internet really opens up the opportunities. But .... you need to know what the opportunities are, you need to know where you can find simple and easy to use tools that are
Brilliant Create Your Own Website
Language: en
Pages: 215
Authors: Rob Clymo
Categories: Web publishing
Type: BOOK - Published: 2007 - Publisher: Pearson Education

More and more people want to establish a presence on the web whether it be to succeed in today's business environment or even just for fun. Brilliant Web Design explains how to design and create an effective website using the task based method of the Brilliant series. Suitable for both
Brilliant Copywriting
Language: en
Pages: 176
Authors: Roger Horberry
Categories: Business & Economics
Type: BOOK - Published: 2010-04-08 - Publisher: Pearson UK

If you’ve ever struggled to craft a persuasive message that really hits the spot you’ll know it’s harder than it looks. Wouldn’t it be helpful to have an expert on hand to give you tips and tricks? Someone who could pass on their knowledge and know-how? Someone who told you